文献类型：会议论文

英文题名：Analysis of Supply Chain Management Coordination and the Optimization Based on the MC Model

作者：Wu Dahong[1]

机构：[1]Shaoxing Univ, Coll Business & Management, Shaoxing 312000, Zhejiang, Peoples R China

会议论文集：International Conference of Marketing Science and Management Technology

会议日期：AUG 07-08, 2010

会议地点：Shaoxing Univ, Shaoxing, PEOPLES R CHINA

主办单位：Shaoxing Univ

语种：英文

外文关键词：Mass Customization (MC); supply chain management (SCM); service flow reorganization; Supplier

外文摘要：Mass Customization, as a new mode of production expense and cost-effective enterprise, has become the mainstream that can meet the needs of individual customers without the of the 21st century manufacturing production. This essay summaries the elementary theory and the method foundation of Mass Customization, with analyses on its characteristics. We will make corresponding discussion on: the ways to carry out the coordination and the optimization of large scale supply chain management, by means of transforming the enterprise interior service flow, and key system regarding selecting and managing your supplier.