文献类型：会议论文

英文题名：Cultural Information Resources Development and Sharing in the Age of Media Convergence

作者：Feng Genyao[1];Zhang Feng[1];Xiao Weige[1]

机构：[1]Shaoxing Univ, Dept Econ & Management, Shaoxing 312000, Peoples R China

会议论文集：International Conference of Marketing Science and Management Technology

会议日期：AUG 07-08, 2010

会议地点：Shaoxing Univ, Shaoxing, PEOPLES R CHINA

主办单位：Shaoxing Univ

语种：英文

外文关键词：Media convergence; Cultural information resources; Development; Sharing

外文摘要：Culture information resources embodies the information form of cultural resources, yet digitization endows culture information resources an effective way for development and valuing up. According to the communication paradigm and the characteristic of cultural information resources in digital age, this paper puts forwards two kinds of models, one is the cultural information resources development model, which is based on value-added; the other is the cultural information resources sharing model, which is based on cross-media. They play an important role in expanding the coverage, penetration and influence of cultural communication.